Workplace wellbeing · Mental health · Leadership

Organizations where work doesn't cost anyone their health.

I'm Anna Traverso. For more than 30 years I've worked with people and companies, and I created MASBE®, a model for understanding and managing workplace wellbeing seriously, not as one more perk.

Portrait of Anna Traverso
500+
HR directors, consultants and professionals trained in MASBE®
13 years
implementing the model in companies
13+ countries
with online training; in person in Peru, Chile and Mexico
Forbes
Latinas driving the future, 2025

About me

Understand people first. Everything else comes after.

Anna Traverso giving a talk in Chile

I started out as a social worker, and it shaped me for good. It taught me to look at what lies behind an absence, a resignation, or a team that has nothing left to give.

Today I'm CEO and co-founder of Humanna Consultores, where we support companies with assessments and with wellbeing and mental health programs for their employees and their families. I also founded Academia Wellbeing Conosur, where we train professionals from across Latin America, and WorkWell Alliance Corp., a people management and wellbeing consultancy based in Florida, USA.

My purpose is simple: to help build organizations where people can work, grow and look after their health, without one coming at the cost of the other.

Education, experience and recognition, in detail:

See my career

Career

Over 30 years transforming organizations

An international leader in organizational wellbeing, mental health and conscious leadership. When people flourish, organizations and communities do too.

Download CV (PDF)

Experience

  1. Chile · Peru · Mexico · USA

    Founder and CEO

    Grupo Humanna

    International consultancy in organizational wellbeing, mental health and cultural transformation. Home to Humanna Consultores, Academia Wellbeing Conosur and WorkWell Alliance Corp.

  2. Methodology

    Creator of the MASBE® Model

    Model for the Analysis of Corporate Health and Wellbeing

    An innovative methodology, patented in Chile, that measures, manages and transforms workplace wellbeing in an integrated, sustainable way.

  3. 300+ organizations

    International impact

    Latin America and the United States

    Projects with public and private organizations that have reached thousands of workers and hundreds of leaders.

  4. 30 countries

    President

    CEBEL LATAM–USA · International Commission of Workplace Wellbeing Experts

    A network of more than 200 ambassadors and workplace wellbeing specialists.

  5. Women's leadership

    Co-founder

    Programa Grandes Mujeres

    An international movement focused on women's leadership, mentoring and empowerment.

  6. Speaker

    Author and international speaker

    Harvard · Forbes · Telemundo

    The entrelideres Congress at Harvard University and international forums on leadership, social innovation and wellbeing.

Education

  • Honorary Doctorate in Social Innovation and Sustainable Human DevelopmentUESIUnited States
  • Doctorate in Educational Institution AdministrationNorthern International UniversityUnited States
  • Doctorate in Mental Health (in progress)ISEOMexico
  • MBA in Human Resources, concentration in Competency-Based ManagementUniversidad del MarChile
  • Social Work degreePontificia Universidad Católica de ValparaísoChile
  • Certified Corporate Wellness Specialist® (CCWS)Corporate Health & Wellness AssociationUnited States · valid through February 2027
  • Diplomas in Human Resources and Competency-Based ManagementInternational certifications in organizational wellbeing and leadershipContinuing education

Recognition

  • Honoris CausaSocial Innovation and Sustainable Human DevelopmentFor her impact integrating wellbeing, education and social transformation
  • MemberWorld Commission for PeaceFor the impact of the MASBE® Model
  • Honorary memberWorld Family OrganizationCommitment to a more humane world
  • 2025Forbes ArgentinaLatinas Driving the Future
  • Best sellerDiagnóstico de Bienestar Laboral desde el MASBE®Amazon: USA, Mexico, Spain and Canada

My model

MASBE®Model for the Analysis of Corporate Health and Wellbeing

I created MASBE after more than 13 years of applying it across the Grupo Humanna companies. It grew out of something I saw again and again: wellbeing does not improve through one-off activities or isolated perks. It improves when we understand how work, leadership and culture affect people’s health.

It is a methodology for analyzing, diagnosing and managing workplace wellbeing strategically:

  • Analyze

    Look at the whole organization and identify risk and protective factors.

  • Intervene

    Turn the assessment into concrete actions tailored to each company.

  • Measure

    Track progress and evaluate results over time.

“To me, wellbeing is a shared responsibility and a strategic part of the business, not an extra.”

Anna Traverso presenting the results of a MASBE assessment in Mexico
Workplace Wellbeing Assessment certification, Mexico.
Train in MASBE®

For organizations

How I can help your organization

I don't do one-size-fits-all. I listen first and get to know each company's reality, and from there we build responses that can be implemented, measured and sustained.

  • 01

    Keynotes and talks

    Workplace wellbeing, mental health, healthy leadership, psychosocial risks, psychological safety and organizational culture.

  • 02

    Workshops for leaders

    Hands-on programs for supervisors, managers and executives: communication, emotional management, psychosocial risk prevention and healthy teams.

  • 03

    MASBE® consulting

    Assessment and design of organizational wellbeing strategies using the model I created and have applied for 13 years.

  • 04

    Wellbeing and mental health programs

    Prevention, health promotion, psychological support and care for employees and their families, adapted to each organization.

  • 05

    Professional training

    Diplomas, specializations and certifications for professionals and people-management teams.

  • For individuals

    Support for individuals and families

    Through our professional teams we offer psychological support and mental health care. Clinical care is provided by Humanna specialists.

A group of certified professionals in Peru with Anna Traverso

“I deeply believe we cannot talk about healthy organizations unless we first understand the people who make them up.”

Certification in Lima, Peru.

Organizations that have trusted our teams

  • Oxiquim
  • Clínica Reñaca
  • Duoc UC
  • Correos de Chile
  • Transap

Press

Working on a story?

I'm glad to help with data, cases and a Latin American perspective on wellbeing at work. I give interviews in Spanish and English.

Forbes Argentina · October 2025Latinas driving the future: a leading voice in workplace wellbeing and organizational culture

Topics I can speak to

  • Burnout and mental health at work
  • Psychosocial risks
  • Healthy leadership
  • Psychological safety
  • Latino professionals in the US
  • Why wellbeing programs fail

My book

Diagnóstico de Bienestar Laboral desde el MASBE®

Best seller, available on Amazon in the United States, Mexico, Spain and Canada.

View on Amazon

Let's talk

Tell me what's happening in your organization or what you need for your story, and I'll get back to you personally.